BLUE WING -WINGS FOR CHANGE- 「Toilets for everyone For a better life in developing countries」

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Jack Sim

Worldwide, one-third of the world population suffers from bad sanitation. The founder of the "World Toilet Organization (WTO)," Jack Sim, wants to improve sanitation by building and updating toilets. Public relations strategy with a sense of humor has caught the attention of the world, and the media has recognized the importance of clean and safe toilets.

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Thanks to the BLUE WING program, I can go where we are needed the most to help in areas suffering from sanitation issues.

Jack Sim

STORY OF CHANGEMAKING

Life is short, time is money.
Spending time wisely to make life meaningful.

imageWhen I thought about what it means to make my life meaningful, I thought about what is important to society, and what no one else was working on. It was then the words by Singaporean Prime Minister Goh Chok Tong struck me; “A clean public restroom is a sign of a refined society.” I decided to fold all but one of my businesses – kept one as a source of income - so I could concentrate on contributing to social change.

First, I put together the Restroom Association Singapore (RAS) in 1998. Through the media, I started speaking publicly about the importance of improving sanitation in restrooms. We needed a sense of humor to start talking about an issue that was considered to be taboo. Until all people could use clean and safe toilets anytime, any place, we continued our activities so everyone would keep paying attention to this issue.

World Toilet Summit takes the World Toilet Organization (WTO) to the next level

imageWhen I created the World Toilet Organization (WTO), I chose the name so it could be used in a joke, or become a conversation piece.

As a small NGO, we had to be creative in holding our first World Toilet Summit in 2011. I helped man booths at another exhibition and in turn, I asked to use the conference room for free – this plan benefited both parties.

Next, we needed to secure influential attendees at the summit. With the help of the Director of the National Environmental Agency (NEA), the Minister of Environment in Singapore joined the summit. We ended up having government officials from 15 countries attend. The media from around the globe covered the summit, as well as the World Toilet Organization.

Since then, the WTO, along with our activities, have gained more recognition. In 2013, all 193 countries in the UN recognized us, and World Toilet Day was officially recognized as one of the UN’s International Days.

The taboo, forever transformed into a hot topic.
A sense of humor, the booster.

imageIn 2005, I successfully lobbied to change the building codes to install more stalls in women’s restrooms in Singapore. After some time, this building code became the world standard.

When the law passed, the issue became a topic of choice for the politicians. In India, former Prime Minister Modi won by a landslide by offering to build 110 million new toilets as a campaign promise, and actually acting on his promise upon his victory.

A taboo was transformed to a joke, then to a hot media topic. And after the law passed, toilets became a regular topic of discussion. It sure was a long road to get to this point. Humor helps people laugh, and listen, and act on what they’ve heard. Even the Hollywood actor Matt Damon now uses World Toilet Day to promote his NPO using humor.

There will always be scandals and disasters and other issues troubling our world, but I will remain steadfast in continuing my ‘toilet talk’ to keep the public interested in the importance of sanitation.

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PROFILE

Portrait of Jack Sim

Jack Sim

Born 1957 in Singapore. Jack grew up in the slums, but achieved success as an entrepreneur. When he lost much of his wealth in the recession in the 90’s at 40 years old, Jack decided to contribute more to society. In 1998, Jack founded Restroom Association of Singapore (RAS), and started speaking publicly about the importance of sanitation of public restrooms, considered to be a taboo at the time. In 2001, he established the World Toilet Organization (WTO) and declared November 19th as World Toilet day. He succeeded to change the building codes for public toilets in Singapore in 2005, which soon became the world standard.

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#jacksim
ANA BLUE WING
2019.06.21
ANA BLUE WINGさんの写真
How Jack Became Mr. Toilet A Legacy of Helping Others In a short video featured on PressLogic - Business Focus, Jack Sim shared his background as a salesman that paved the way for him to become the impact-based personality that he is known for today: Mr. Toilet. Previously working for a Swiss company, he became instrumental in helping make connections to solve a variety of problems and grew their core business into 16 new ones. Afterwards, Jack wondered how he could potentially help people on a greater scale. "I found that I can only help one person at a time so when I realized that the toilet is neglected and could help millions or billions of people, I took [the challenge of the toilet] because nobody would talk about it". https://bit.ly/2Fphkdc #jacksim #ANABLUEWING
ANA BLUE WING
2019.06.25
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Create Global Impact Jack gave a Fireside chat with the students at the Global Startup Program (GSP) 2019 at SingularityU Nordic as a panelist discussing “Creating Global Impact” along with Wolfgang Fengler. As a flagship program for Singularity University since 2008, GSP has generated more than 1,000 impact innovations from over 45 countries. Eighty-eight percent of the program's startups that become portfolio companies continue to raise funds in the following year. Jack commented, "this is a super cool program and you can only join if you have an idea to use technologies to impact at least 1 billion people or more... these people need food, energy, housing, healthcare, drinking water, toilets, education, logistics, and financing to create small businesses to help them get out of poverty themselves." (photo by @aguspaz1007) https://bit.ly/31Luz1J #jacksim #ANABLUEWING
ANA BLUE WING
2019.04.26
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Jack Talk on Chinese Toilet Revolution Jack was recently interviewed by CGTN "Closer to China" by Dr. R.L.Kuhn [https://bit.ly/2ISY7Ds] regarding China’s toilet revolution, which has created a noteworthy buzz. As mentioned in CGTN's recap article, "In late 2017, President Xi Jinping called for China to continue to upgrade the country's toilets as part of an ongoing 'toilet revolution' campaign. China is now the largest toilet market in the world, and, with its experience, the country should help developing countries improve their sanitation facilities." After the interview, Jack shared on Facebook that he was "very glad that the World Toilet Organization is now a strong influence... Dr. R.L.Kuhn's program is another big advocacy for China's Toilet Revolution." https://www.ana-bluewing.com/en/changemakers/jack_sim/ #jacksim #ANABLUEWING
ANA BLUE WING
2019.04.23
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"Make Them Emotional About Toilets" - Jack Sim Jack was interviewed by India’s B-to-B publication, Sourcing Hardware, to explore the buzz he has created around toilets. With goals such as "a world with a clean, safe toilet for everyone, everywhere at all times" he shared reasons as to why some cultural priorities might affect sanitation issues: "Poverty means that you prioritize your spending on food, housing, water, electricity and education first. The next in importance are clothing, TV, cell phones, etc. This prioritization is also cultural. For instance, money for festival celebrations and religious rites might take priority over other essential items." Part of what can shift this cultural mindset and inspire an emotion is by "making toilets fashionable," Jack explained. https://www.ana-bluewing.com/en/changemakers/jack_sim/ #jacksim #ANABLUEWING
ANA BLUE WING
2019.04.19
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Jack in Okinawa: Guest Speaker at Innovation Island Symposium 2019 On Feb 8th, Jack visited Okinawa to participate as a guest speaker at “Innovation Island Symposium 2019”, an event organized by Singularity University, together with Ryukyu University of Japan. Jack has been invited as one of the inspiring people to challenge and innovate the society; the toilets for the poor. The speech was given by the title “Social Innovation for 100 million people with Toilet”. Singularity University, based on California, United States, is working on with " exponential technologies to tackle the world’s biggest challenges and build a better future for all", hosts a community for entrepreneurs, corporations, global nonprofits, governments, investors, and academic institutions in more than 127 countries. https://www.ana-bluewing.com/en/changemakers/jack_sim/ #jacksim #ANABLUEWING
ANA BLUE WING
2019.04.17
ANA BLUE WINGさんの写真
Sanitation Workshop in India Jack Sim aka "Mr. Toilet", Founder of the World Toilet Organization, hosted a workshop focused on sanitation in India at the 17th Clean India Show. His presence is a huge inspiration for regular attendees. The workshop dove into what it takes to design a good public toilet, the problems faced with toilet design, usage and treatment, and what is desired and aspirational for the customers, users, and community. Jack, delighted with recent development, has commented; "Indian government is currently building 110 million toilets for its poor. This is the biggest toilets construction project in the history of Mankind. I am glad to be able to contribute constructively to this historic moment. With proper toilets, women, men and children will enjoy health, safety and dignity for their lives ". https://www.ana-bluewing.com/en/changemakers/jack_sim/ #jacksim #ANABLUEWING

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