BLUE WING -WINGS FOR CHANGE- 「Build toilets in developing countries to improve the quality of life there.」

MOVIE

Jack Sim

1/3 of world population is still suffering from bad sanitation. "World Toilet Organization (WTO)" has push to improve sanitation by building and updating toilets. Through their use of humor, the importance of clean and safe toilets is recognized worldwide.

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There are people suffering from toilet sanitation problems. With ANA support, I can be free to work without the constraints to go when and where I am needed the most.

Jack Sim

STORY OF CHANGEMAKING

Life is short, and time is money. I like to spend rest of my life usefully and contribute to society

imageToilet is very important to our life, but people are shy to talk about it. I want to make good toilet culture for everyone both rich or poor. Singaporean Prime Minister Goh Chok Tong once said, "We should measure our social graciousness against the cleanliness of our public toilets", and I realized that this is something I need to do. I decided to retire from business world. I sold my businesses, gave some away, close some and kept only one company to keep an income stream so that I can work for free for social work full-time.

I started Restroom Association of Singapore (RAS) in 1998, and started talking about toilet and sanitation issues through out media. I created a humor to solve toilet problems. This generated massive media coverages on toilets issues. We need everybody to keep the agenda alive and growing until everyone have access to clean safe and enjoyable toilets everyday everywhere anytime.

World Toilet Summit made World Toilet Organization (WTO) to the next level

imageWhen I founded World Toilet Organization (WTO), we played a pun to make our name resembles that of another famed global trade body. The global media loves our humor and they help us spread the good news which legitimized the toilet agenda.

On 19 November 2001, we hosted the first "World Toilet Summit". As a small NGO, I could not afford to pay the exhibition organizer. So I help him sell exhibition booths, and he gave us a conference for free. Once the space is ready, and I needed to have key person’s attendance.

The National Environmental Agency (NEA) Director understood that my passion for toilets is genuine, so he persuaded the Minister of Environment in Singapore to join the conference. At the end, we had not only Singaporean minister, but the government officials from 15 different countries. The summit took the global media by storm.

Since then, WTO and our activities have been recognized more and more. In 2013, all 193 countries of the UN General Assembly supported to adopt our founding day, the 19th of November, as UN World Toilet Day, and now World Toilet Day and WTO get about 3 billions outreach annually.

From taboo to attractive issue. Adding humor made this toilet issue sensational forever

imageIn 2005, I successfully lobbied to change the building codes for more cubicles in ladies restrooms in Singapore. This building code became the world standard so women and girls don't have to wait in long queues for the toilets.

Our official status and continuous media publicity created legitimacy for politicians to win elections by promising toilets to their people. India’s Prime Minister Modi won a landslide victory with toilet was one of the campaign promises and is now building 110 millions toilets in India.

It was a long journey that I've turned "toilets" from taboo, into humor, to media darling, to political legitimacy, to public policy, and to normal lifestyle agenda. I want to make everyone laugh about toilets and when they laugh, they listen and talk and take actions. Even Hollywood star, Matt Damon mentioned World Toilet Day for promoting his organization of water comically.

There are many agendas in the world competing for media attention. My job is keeping "toilet talk" alive and interesting so that people will forget about it. I have to continue this work hard to ensure good toilets culture and healthy, happy people.

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PROFILE

Portrait of Jack Sim

Jack Sim

Born in 1957 and grown up in the slum of Singapore, despite very little education, Jack achieved success through founding 16 small businesses by 40. When he lost 50% of his wealth during the recession in 90s, he started to choose measuring his life by relevance not money, and decided to contribute more to the society. Soon Jack founded Restroom Association of Singapore (RAS), and eventually started World Toilet Organization (WTO) to promote sanitation of public toilets and public health policies. He succeeded to change the building codes for public toilets in Singapore in 2005, soon this code became the world standard and created the UN World Toilet Day.

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ANA BLUE WING
2018.02.02
ANA BLUE WINGさんの写真
Hyper-competitive philosophy is outdated Jack believes it is no good to continue our current hyper-competitive game of winning, which produces one winner and lots of unhappy losers: “It creates a lot of division, snatching, grabbing, hijacking and betrayal. This way we end up with fighting and possibly even war; one rich man and lots of jobless people. It’s simply the wrong game plan. The game's rules should be based on sharing: everyone gets something. I think the idea of facilitating a true and efficient marketplace, helping everyone, beats the idea of ‘I am the greatest.’ What's the point of being the greatest? It's just an imaginary position, right? It's just a selfish position, in the end. It is better to make sure everyone is happy, healthy and sustainable.” https://www.ana-bluewing.com/en/changemakers/jack_sim/ #jacksim #ANABLUEWING
ANA BLUE WING
2018.01.24
ANA BLUE WINGさんの写真
Jack Sim’s Super Social Change Scheme 3: The root of the problem Jack believes it's really unfair that a fellow human being should have to drink dirty water, be sick, and have their children die of diarrhoea; to have no lights; to have breathing problems or cancer from cooking in very polluted kitchens; to have unsafe environments in which girls are raped; to be so poor they must sell their daughters, or sell their blood, or sell their kidneys. All these things are just ridiculous. It's time for a change. https://www.ana-bluewing.com/en/changemakers/jack_sim/ #jacksim #ANABLUEWING
ANA BLUE WING
2018.01.23
ANA BLUE WINGさんの写真
Jack Sim’s Super Social Change Scheme 2: Why is Jack doing it? - Because there are 4 billion poor people in the world and they are not part of our formal global economy. They're not profitable as customers, yet they form more than half of the human population. What a waste, of every description! That’s why I am tackling this problem. https://www.ana-bluewing.com/en/changemakers/jack_sim/ #jacksim #ANABLUEWING
ANA BLUE WING
2018.01.22
ANA BLUE WINGさんの写真
Jack Sim’s Super Social Change Scheme 1: Jack's big plan Jack actually runs two social change organisations. One is the World Toilet Organisation; another is called the Base of the Pyramid Hub, or BoP Hub. The pyramid refers to the wealth pyramid, the base to the poorest section of society. Jack intends this ambitious, poverty-eradicating endeavour to be 17 times bigger than the World Toilet Organisation because it will cover all 17 of the UN Sustainable Development Goals. Help Jack wipe out poverty by supporting his Super Social Change through the ANA BLUE WING Program. https://www.ana-bluewing.com/en/changemakers/jack_sim/ #jacksim #ANABLUEWING
ANA BLUE WING
2018.01.03
ANA BLUE WINGさんの写真
“Toilet: A Love Story” Approximately 300 million people in India are still defecating out in the open, a problem that is depicted in the country’s new blockbuster: “Toilet: A Love Story”, which has been a hit ever since its release. A special screening was organized in Toho Cinemas Roppongi and Jack was invited along to open. “The movie’s story is incredibly simple: a man and women fall in love, and start to live together but they don’t have a toilet. This is of course a big problem for them, so they decide to make their own, but for reason or another it’s no easy task.” Watching this movie and seeing how even in the world today, this kind of thing can happen, will open a lot of eyes.” It’s the sort of movie that could really generate a lot of interest in the global sanitation crisis as well. https://www.ana-bluewing.com/en/changemakers/jack_sim/ #jacksim #ANABLUEWING #jacksimvisitedjapan

CHANGEMAKER