BLUE WING -WINGS FOR CHANGE- 「Toilets for everyone For a better life in developing countries」

MOVIE

Jack Sim

Worldwide, one-third of the world population suffers from bad sanitation. The founder of the "World Toilet Organization (WTO)," Jack Sim, wants to improve sanitation by building and updating toilets. Public relations strategy with a sense of humor has caught the attention of the world, and the media has recognized the importance of clean and safe toilets.

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Thanks to the BLUE WING program, I can go where we are needed the most to help in areas suffering from sanitation issues.

Jack Sim

STORY OF CHANGEMAKING

Life is short, time is money.
Spending time wisely to make life meaningful.

imageWhen I thought about what it means to make my life meaningful, I thought about what is important to society, and what no one else was working on. It was then the words by Singaporean Prime Minister Goh Chok Tong struck me; “A clean public restroom is a sign of a refined society.” I decided to fold all but one of my businesses – kept one as a source of income - so I could concentrate on contributing to social change.

First, I put together the Restroom Association Singapore (RAS) in 1998. Through the media, I started speaking publicly about the importance of improving sanitation in restrooms. We needed a sense of humor to start talking about an issue that was considered to be taboo. Until all people could use clean and safe toilets anytime, any place, we continued our activities so everyone would keep paying attention to this issue.

World Toilet Summit takes the World Toilet Organization (WTO) to the next level

imageWhen I created the World Toilet Organization (WTO), I chose the name so it could be used in a joke, or become a conversation piece.

As a small NGO, we had to be creative in holding our first World Toilet Summit in 2011. I helped man booths at another exhibition and in turn, I asked to use the conference room for free – this plan benefited both parties.

Next, we needed to secure influential attendees at the summit. With the help of the Director of the National Environmental Agency (NEA), the Minister of Environment in Singapore joined the summit. We ended up having government officials from 15 countries attend. The media from around the globe covered the summit, as well as the World Toilet Organization.

Since then, the WTO, along with our activities, have gained more recognition. In 2013, all 193 countries in the UN recognized us, and World Toilet Day was officially recognized as one of the UN’s International Days.

The taboo, forever transformed into a hot topic.
A sense of humor, the booster.

imageIn 2005, I successfully lobbied to change the building codes to install more stalls in women’s restrooms in Singapore. After some time, this building code became the world standard.

When the law passed, the issue became a topic of choice for the politicians. In India, former Prime Minister Modi won by a landslide by offering to build 110 million new toilets as a campaign promise, and actually acting on his promise upon his victory.

A taboo was transformed to a joke, then to a hot media topic. And after the law passed, toilets became a regular topic of discussion. It sure was a long road to get to this point. Humor helps people laugh, and listen, and act on what they’ve heard. Even the Hollywood actor Matt Damon now uses World Toilet Day to promote his NPO using humor.

There will always be scandals and disasters and other issues troubling our world, but I will remain steadfast in continuing my ‘toilet talk’ to keep the public interested in the importance of sanitation.

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PROFILE

Portrait of Jack Sim

Jack Sim

Born 1957 in Singapore. Jack grew up in the slums, but achieved success as an entrepreneur. When he lost much of his wealth in the recession in the 90’s at 40 years old, Jack decided to contribute more to society. In 1998, Jack founded Restroom Association of Singapore (RAS), and started speaking publicly about the importance of sanitation of public restrooms, considered to be a taboo at the time. In 2001, he established the World Toilet Organization (WTO) and declared November 19th as World Toilet day. He succeeded to change the building codes for public toilets in Singapore in 2005, which soon became the world standard.

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ANA BLUE WING
2019.07.12
ANA BLUE WINGさんの写真
Jack + Technology = Solution for Ending Poverty Social entrepreneurs are using tech-based solutions to tackle global poverty and Jack argues that digital technology can be used to create opportunities for the world’s poorest populations. As described in his promotional article in the Guardian, "the challenge of ending poverty for the world’s 3.7 billion poor is larger than any one entity can solve. Crucially, this task also presents a market opportunity so large that there is more than enough work for all active stakeholders to engage in. More than ever before, digital technology is making these opportunities easier to harness." https://bit.ly/2pyyJYS https://bit.ly/2XqQOLA #jacksim #ANABLUEWING
ANA BLUE WING
2019.07.24
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A Billionaire Should Be Someone Who Improves the Lives of a Billion People On a recent panel, Jack discussed a variety of topics one of which particularly addressing how capitalism needs to evolve. As STORM's recap article described, "Jack is optimistic that the younger generation will look for meaning once more and the capitalist system will have to morph.” Jack cited that "8 billionaires own as much as what the lower half of the world’s population (around 4 billion people) have." “Why glamourize the person who drives around in a Ferrari? Look at the person who is humane,” He said. https://storm-asia.com/world-balance-storm-discussion/ https://bit.ly/3264WJ6 #jacksim #ANABLUEWING
ANA BLUE WING
2019.07.02
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Mr. Toilet, the World’s #2 Man Released in Canada Jack’s documentary movie, Mr. Toilet, The World’s #2 Man premiered at Hot Docs' Canadian international film festival on April 27th. The film dives into Jack's passion and sacrifices of a comfortable life for an endless battle against the world's largest man-made crisis. As Gabor Pertic of Hot Docs’ program coordinator described it, "by blending a lighthearted sense of humor with some compelling and unnerving statistics, he cuts through the cultural taboos of a topic that tends to make people uncomfortable... Mr. Toilet faces large corporate fights and thinning resources, but his sense of fun and fervor reveal a determined hero that the world needs more than ever. " Mr. Toilet, the World’s #2 Man https://mrtoiletfilm.com/ https://bit.ly/31Zoq1G #jacksim #ANABLUEWING
ANA BLUE WING
2019.06.30
ANA BLUE WINGさんの写真
Jack’s Experiment at the Art Gallery Became News As Mothership.SG accurately described, "One Singaporean man, Jack Sim, who is behind the World Toilet Organization (WTO), decided to test the nebulous boundaries of what actually constitutes art." Mothership.SG picked up Jack’s Facebook post, which Jack described, "I was at the National Gallery with Naureen Nayyar. I tried this experiment by putting a pen on the floor. Soon, we've got an audience wondering how this is a piece of Art and they started taking photos of my pen. After a while, I pick up my pen and the people realized it was not Art." https://bit.ly/2FD4U1t #jacksim #ANABLUEWING
ANA BLUE WING
2019.06.30
ANA BLUE WINGさんの写真
We Are Not Alone, but Part of Each Other A recent article by Hilde Schwab featured on The World Economic Forum website explored not only how far social entrepreneurship has come in the past two decades but also what challenges we are now facing with decades ahead "If we are truly to see the models of social entrepreneurs and intrapreneurs transforming the way the world works, in government, business and civil society." On Facebook, Jack quoted the part of the article and thoughtfully added that, "we need to start thinking beyond ourselves and devote our thoughts for our entire society. Why should we care about the entire society since we are orientated to take care of ourselves? The answer is simple. We are not alone, but part of each other. You will realize this sooner or later." https://www.facebook.com/jack.sim.1671/posts/2429380443773320 https://bit.ly/2X14LuM #jacksim #ANABLUEWING
ANA BLUE WING
2019.06.21
ANA BLUE WINGさんの写真
How Jack Became Mr. Toilet A Legacy of Helping Others In a short video featured on PressLogic - Business Focus, Jack Sim shared his background as a salesman that paved the way for him to become the impact-based personality that he is known for today: Mr. Toilet. Previously working for a Swiss company, he became instrumental in helping make connections to solve a variety of problems and grew their core business into 16 new ones. Afterwards, Jack wondered how he could potentially help people on a greater scale. "I found that I can only help one person at a time so when I realized that the toilet is neglected and could help millions or billions of people, I took [the challenge of the toilet] because nobody would talk about it". https://bit.ly/2Fphkdc #jacksim #ANABLUEWING

CHANGEMAKER